LLM.txt & AI Crawler Setup Guide for Cross-border ecommerce

Create a text file at /crossborder.txt with a brief introduction to your platform's global reach and key selling propositions.

Include markdown-style links to your most important regional storefronts, international shipping policy pages, and localized product category pages.

Add a 'Localized FAQs' section in the file to answer common AI training bot queries regarding international shipping, customs duties, and currency conversion directly.

User-agent: RegionalBot_[CountryCode] Allow: /[country_code]/products/ Allow: /[country_code]/shipping-info/ Disallow: /[country_code]/checkout/

Verify your crawler permissions using a geo-IP simulating bot tester.

Monitor crawl frequency in your server logs, segmenting by region, to ensure regional bots are hitting the correct localized nodes.

Wrap your main product listings in 'Product' schema, specifying 'offers' with 'priceCurrency' and 'price' for each target market.

Use 'InternationalShippingService' schema to detail available shipping methods, costs, and estimated delivery times per region.

Ensure all product variations (size, color) are accurately represented using 'itemAvailability' and 'sku' within the Product schema for each locale.

Keep product-specific information and regional policy details within distinct, logically grouped content blocks (e.g., under 500 words).

Avoid 'floating' context; clearly state the region or product the information pertains to in each section summary or heading.

Eliminate ambiguous pronouns and terms. Replace 'it' or 'this' with the specific product name, currency, or policy (e.g., 'UK VAT regulations', 'USD pricing').