Technical Foundation & Gear Taxonomy
Establish a robust technical architecture to support high-volume gear category pages. Focus on fixing navigation structures, faceted search crawl-bloat, and preparing for programmatic scaling.
Technical Integrity & Indexation Health
Faceted Navigation Audit
Identify crawl-bloat caused by filter-based URLs.
LLM Governance for Gear Specs
Enable AI crawlers to parse structured product data.
Gear Intent Keyword Mapping
Identify low-difficulty, high-intent 'gear-for-X' queries.
Sitemap Segmentation
Optimize sitemaps for thousands of SKUs and guides.
Crawl Budget for E-commerce
Reduce server overhead on high-traffic category pages.
Technical Authority Signal
Establish E-E-A-T signals for gear reviews.
Sprint 01 Retrospective
Verify indexation health.
Architecture & Internal Linking
Click-Depth Analysis
Ensure all product gear is < 3 clicks from home.
Semantic Category Templates
Initialize Next.js routes for gear categories.
Topical Mesh Planning
Define interlinking between gear guides and products.
Batch 01 Deployment
Go live with 10 core gear-comparison hubs.
UX Utility Validation
Gather user feedback on gear comparison tables.
Core Web Vitals Audit
Optimize image loading for gear galleries.
Architecture Review
Finalize Month 1 scaling document.
Equity Recovery & Pruning
Low-CTR Opportunity Audit
Find gear pages ranking #4-#10 with low CTR.
Content Decay Analysis
Identify outdated gear lists.
Pillar Content Polish
Inject LSI terms into top 3 pillars.
Cannibalization Audit
Resolve internal conflict between similar gear posts.
Breadcrumb Schema Launch
Implement structured data for gear hubs.
Gear Hub Newsletter
Drive high-intent traffic to new gear guides.
Performance Baseline
Verify Month 1 technical wins.
Speed & Mobile Supremacy
Third-Party Script Audit
Reduce impact of product trackers and chat bots.
Image AVIF Migration
Switch all gear images to high-compression.
Mobile UX Audit
Test sticky 'Buy' button on mobile.
Critical CSS Inlining
Eliminate render-blocking CSS.
Font Loading Strategy
Switch to font-display: swap.
Performance PR
Publicly announce load speed improvements.
Month 1 Graduation
Verify technical debt cleared.
Launch your Outdoor gear brands SEO strategy in 90 days.
Join 2,000+ teams scaling with AI.
Aggressive Gear Content Saturation
Utilize AI-led workflows to generate 100+ high-value gear guides. Shift from 'Preparation' to 'Saturation' of the outdoor niche.
Programmatic Saturation
Batch 02: 50 Gear Guides
Deploy 50 targeted gear guides at once.
AI Content Fidelity Audit
Review 10% of generated guides for accuracy.
Automated Interlinking
Connect 50 new pages to core gear categories.
Comparison Hub Launch
Target 'Brand X vs Brand Y' keywords.
Long-Tail Intent Capture
Identify 20 'Problem-Solution' keywords.
LinkedIn Poll Social Proof
Gather interest for next gear batch.
Content Velocity Check
Review indexation of Batch 02.
BoFu & Comparison Dominance
Feature Gap Competitive Analysis
Find what competitors hide on their sites.
Competitor Alternative Hub
Target '[Competitor] Alternatives' keyword.
Pricing Search Optimization
Optimize meta-data for '[Brand] Gear Sale'.
Interactive Comparison Grid
Add machine-readable data tables.
Review Trust Building
Incentivize honest gear reviews.
Comparison Ad Campaign
Run PPC for 'Alternative' keywords.
Conversion Audit
Review conversion rate from comparison pages.
Topical Cluster Expansion
Knowledge Graph Mapping
Identify missing nodes in your core gear topics.
Cluster Support Batch
Deploy 10 posts linking to main gear pillars.
Gear Terminology Database v2
Add 50 technical definitions for pSEO.
Glossary Hub Launch
Publish the A-Z Gear Glossary directory.
Cluster Lifting Effect
Measure rank increase of pillar pages.
Niche Reddit Q&A
Answer gear problems with hub links.
Cluster Strategy Review
Identify Month 3 outreach targets.
AEO & Answer Engine Polish
Featured Snippet Audit
Identify 'Snippet Opportunity' keywords.
Snippet Architecture Update
Reformat H2s as Questions + 40-word answers.
FAQ Schema Deployment
Add FAQ JSON-LD to top 20 gear pages.
Conversational AEO Polish
Optimize for natural language queries.
Bot Traffic Log Audit
Verify LLM crawlers are hitting resources.
Growth Case Study
Share the 'Programmatic Journey' on Medium/X.
Month 02 Review
Audit all 100+ new gear pages.
Authority Capture & Backlinks
Leverage content saturation to earn high-DR placements. Transform traffic into domain-wide authority.
Strategic Outreach Wave
Link Intersect Prospecting
Find 100 outdoor blogs for outreach.
Expert Contributor Outreach
Target outdoor experts for backlinks.
Backlink Health Profile
Monitor anchor text diversity.
State of Outdoor Gear 2026 Report
Launch major data asset.
Newsletter Sponsorships
Book 3 niche outdoor newsletter placements.
DA/DR Correlation Check
Measure impact of new links on rankings.
Outreach Recharge
Review response rates.
Digital PR & Media Placement
Outdoor Journalist Targeting
Select 20 reporters in the outdoor space.
Data 'Surprise' Extraction
Find the #1 headline in your gear data.
Press Visualization Pack
Create 5 embeddable charts for media.
The PR Blitz
Send 20 tailored media pitches.
Social Data Commenting
Engage with news using proprietary stats.
PR Follow-up Wave
Follow-up with priority reporters.
Media Monitoring
Track brand mentions.
CRO & Secondary SEO Polish
Heatmap Drop-off Review
Identify friction points in gear guides.
Lead-Magnet CTA Test
A/B test 'Newsletter Signup' vs 'Gear Checklist'.
LSI Injection Wave
Find secondary terms for high-traffic pages.
Content Freshness Update
Update the last 50 resource pages.
Search Intent Alignment
Verify page content matches actual intent.
User Sentiment Micro-Poll
Ask: 'Is this gear guide helpful?'
ROI Analysis
Calculate Lead-Value from SEO traffic.
Technical Performance x2
Internal Link Distribution Audit
Check PageRank flow.
Mobile Sticky-TOC Optimization
Fix navigation for long guides.
Advanced Schema Additions
Add 'Product' and 'Review' JSON-LD.
Smart 404 Recovery
Convert dead ends into gear hubs.
Core Web Vitals Field Data
Check real user performance.
The 90-Day Retrospective
Publish 'How we grew' thread.
Final Audit Preparation
Gather data for review.
Scaling & Year 1 Playbook
90-Day GSC Growth Report
Compare Day 01 vs Day 90.
Domain Authority Baseline
Measure net DR gain.
Month 4-6 Niche Identification
Plan next 50 clusters.
Scalable SEO Playbook
Document process.
Stakeholder Growth Presentation
Translate SEO data to Revenue.
The Authority Lockdown
Social proof wave.
Mission Complete
Strategy lock.
