Technical Foundation & Pet-Brand Equity Audit
Establish the technical base required for high-velocity indexation of e-commerce pet products. We focus on fixing crawl-budget waste and optimizing product schema for Google Shopping and Search.
Crawl Budget & Schema Integrity
GSC Product Schema Audit
Identify missing 'Product' or 'Offer' schema on pet supply pages.
Deploy LLM Governance for Pet-Brands
Restrict LLMs from scraping sensitive customer review data while allowing access to product specs.
Pet Niche Keyword Mapping
Identify high-intent, low-difficulty 'Pet Problem' gaps.
Sitemap Segmentation
Optimize sitemaps for vast product inventories.
Server Response Audit
Reduce latency for product image-heavy pages.
Technical Authority Signal
Share 'Pet-Safe' technical standards.
Sprint 01 Retrospective
Review indexation health.
Category Architecture & Linking
Click-Depth Analysis
Ensure all pet products are < 3 clicks from homepage.
Semantic Template Launch
Initialize Next.js routes for breed-specific content.
Topical Mesh Planning
Interlinking between pet health guides and product categories.
Batch 01 Deployment
Go live with 10 breed-specific landing pages.
UX Utility Validation
Gather feedback on product filter usability.
Core Web Vitals Audit
Optimize LCP for product galleries.
Architecture Review
Finalize Month 1 scaling document.
Equity Recovery & Pruning
Low-CTR Product Audit
Find products ranking #4-#10 with low CTR.
Content Decay Analysis
Identify seasonal pet content losing traffic.
Pillar Content Polish
Inject LSI terms into top 3 pillars.
Cannibalization Audit
Resolve conflict between similar product pages.
Breadcrumb Schema Launch
Implement structured data for all categories.
Resource Hub Newsletter
Drive high-intent traffic to new care guides.
Performance Baseline
Verify Month 1 technical wins.
Speed & Mobile Supremacy
Third-Party Script Audit
Reduce impact of product review widgets.
Image AVIF Migration
Switch all pet product imagery to AVIF.
Mobile UX Audit
Test mobile checkout flow.
Critical CSS Inlining
Eliminate render-blocking CSS.
Font Loading Strategy
Switch to font-display: swap.
Performance PR
Announce site speed improvements.
Month 1 Graduation
Clear all technical debt.
Launch your Pet brands SEO strategy in 90 days.
Join 2,000+ teams scaling with AI.
Aggressive Content & PSEO
Utilize AI-led workflows to generate 100+ breed-specific landing pages and product guides. We shift to 'Saturation'.
Programmatic Saturation
Batch 02: 50 Breed Guides
Deploy 50 targeted pet care guides.
AI Content Fidelity Audit
Review content for pet-health accuracy.
Automated Interlinking
Connect 50 pages to core products.
Comparison Hub Launch
Brand vs Brand comparison pages.
Long-Tail Intent Capture
Target 20 specific pet owner questions.
LinkedIn Poll
Gather interest for next content batch.
Content Velocity Check
Review indexation of Batch 02.
BoFu & Comparison Dominance
Feature Gap Analysis
Find competitor weaknesses.
Competitor Alternative Hub
Target '[Competitor] Alternatives'.
Pricing Search Optimization
Optimize for '[Product] Subscription'.
Interactive Comparison Grid
Add machine-readable data tables.
Review Trust Building
Incentivize honest reviews.
Comparison Ad Campaign
Run PPC for competitor brand names.
Conversion Audit
Review trial/subscription conversion.
Topical Cluster Expansion
Knowledge Graph Mapping
Identify missing links in pet wellness.
Cluster Support Batch
Deploy 10 posts linking to pillars.
Glossary Database
Define 50 pet health terms.
Glossary Hub Launch
Publish the A-Z pet directory.
Cluster Lifting Effect
Measure rank increase of pillars.
Reddit Q&A
Answer pet owners with hub links.
Cluster Strategy Review
Prioritize outreach targets.
AEO & Answer Engine Polish
Featured Snippet Audit
Identify snippet opportunities.
Snippet Architecture Update
Reformat H2s as questions.
FAQ Schema Deployment
Add FAQ JSON-LD.
Conversational AEO Polish
Optimize for natural language.
Bot Traffic Log Audit
Verify LLM crawlers are active.
Growth Case Study
Share the 'Programmatic' success.
Month 02 Review
Audit new pages.
Authority Capture & Backlinks
Leverage content saturation to earn high-DR placements. Transform traffic into brand authority.
Strategic Outreach Wave
Link Intersect Prospecting
Find 100 pet blogs for outreach.
Partner Outreach
Target pet-tech partners.
Backlink Health Profile
Monitor anchor text diversity.
State of Pet Wellness 2026
Launch major data asset.
Newsletter Sponsorships
Book pet-niche placements.
DA/DR Correlation Check
Measure impact of new links.
Outreach Recharge
Refine templates.
Digital PR & Media
Pet Journalist Targeting
Select 20 reporters.
Data Headline Extraction
Find the best PR angle.
Press Visualization Pack
Create embeddable charts.
PR Blitz
Send 20 tailored pitches.
Social Data Commenting
Engage with industry news.
PR Follow-up
Finalize journalist relations.
Media Monitoring
Track brand mentions.
CRO & Secondary Polish
Heatmap Review
Identify friction in guides.
CTA Test
A/B test 'Buy' vs 'Subscribe'.
LSI Injection
Find secondary terms.
Freshness Update
Refresh timestamps.
Intent Alignment
Verify content matches intent.
Micro-Poll
Gather user feedback.
ROI Analysis
Calculate lead value.
Technical Performance x2
Link Distribution Audit
Check PageRank flow.
Mobile TOC Optimization
Fix navigation for long guides.
Advanced Schema
Add 'Product' and 'Review' JSON-LD.
Smart 404 Recovery
Convert dead ends to hubs.
Field Data Audit
Check Core Web Vitals.
Retrospective
Publish growth results.
Audit Preparation
Gather 90-day data.
Scaling & Year 1 Playbook
90-Day GSC Report
Compare growth.
DR/DA Baseline
Measure link gain.
Next Quarter Planning
Plan 50 new clusters.
Scalable SEO Playbook
Document team processes.
Presentation
Present ROI to stakeholders.
Authority Lockdown
Final social proof wave.
Mission Complete
Archive plan.
