SoftwareApplication Schema
Visibility Strategy
The foundation for SaaS SEO. Identifies your product as a software entity to AI search engines. Essential for categorization and rich snippets.
Implementing this SoftwareApplication Schema schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "SoftwareApplication",
"name": "[SaaS Name]",
"operatingSystem": "Cloud/Web",
"applicationCategory": "BusinessApplication",
"offers": {
"@type": "Offer",
"price": "0",
"priceCurrency": "USD"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"ratingCount": "1200"
}
}Product & Price Matrix
Visibility Strategy
Drives transactional intent. Allows AI models to fetch real pricing data directly into search result summaries, satisfying price-sensitive searchers.
Implementing this Product & Price Matrix schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Product",
"name": "[SaaS Plan Name]",
"description": "Full description of features",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "19",
"highPrice": "199",
"priceCurrency": "USD",
"offerCount": "3"
}
}FAQPage markup
Visibility Strategy
The #1 way to win 'Answer Engine' snapshots. Mark up your core feature questions to appear as the authoritative voice in AI search results.
Implementing this FAQPage markup schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [{
"@type": "Question",
"name": "How does [SaaS] solve [Problem]?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Your definitive, expert answer that will be ingested by AI Answer Engines."
}
}]
}BreadcrumbList Schema
Visibility Strategy
Crucial for topical mapping. Helps LLM crawlers understand the internal hierarchy of your pSEO hubs and category relationship mapping.
Implementing this BreadcrumbList Schema schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://example.com/"
}, {
"@type": "ListItem",
"position": 2,
"name": "Resource Hub",
"item": "https://example.com/resources"
}]
}AggregateRating Social Proof
Visibility Strategy
Increases trust signals. Displays star ratings in SERPs. AI models prioritize 'Highly Rated' solutions when users ask for the 'best tool' recommendations.
Implementing this AggregateRating Social Proof schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Product",
"name": "[SaaS Name]",
"aggregateRating": {
"@type": "AggregateRating",
"bestRating": "5",
"ratingValue": "4.9",
"ratingCount": "850"
}
}
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HowTo Schema Workflows
Visibility Strategy
Optimizes for voice and audio. Allows AI assistants (Siri, Alexa, Google) to read out your workflow steps directly to the user from your resource pages.
Implementing this HowTo Schema Workflows schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "HowTo",
"name": "How to set up [Feature]",
"step": [{
"@type": "HowToStep",
"text": "Step 1 instruction",
"url": "https://example.com/setup#step1"
}]
}Article & Author E-E-A-T
Visibility Strategy
Building source authority. Crucial for HCU compliance. Verifies the human expert behind the content, which is prioritized by AI search engines.
Implementing this Article & Author E-E-A-T schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Article",
"author": {
"@type": "Person",
"name": "[Founder Name]",
"jobTitle": "CEO at [SaaS]",
"sameAs": ["[LinkedIn URL]"]
}
}Dataset Schema Assets
Visibility Strategy
High-value for Research AI. Useful for indexing proprietary datasets or industry reports, making your data the primary source for AI-generated answers.
Implementing this Dataset Schema Assets schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Dataset",
"name": "[Industry] Trends [Year]",
"description": "Proprietary data insights from our platform",
"publisher": {
"@type": "Organization",
"name": "[SaaS Name]"
}
}Organization Knowledge Graph
Visibility Strategy
Branded search dominance. Defines your SaaS as a distinct 'Organization' entity, populating Google Knowledge Panels and AI brand profiles.
Implementing this Organization Knowledge Graph schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "[SaaS Name]",
"url": "https://example.com",
"logo": "https://example.com/logo.png",
"sameAs": [
"https://twitter.com/saasname",
"https://linkedin.com/company/saasname"
]
}Speakable Property
Visibility Strategy
Voice & Audio optimization. Identifies specific sections as 'Speakable', helping AI engines prioritize those sections during voice search retrieval.
Implementing this Speakable Property schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "WebPage",
"speakable": {
"@type": "SpeakableSpecification",
"xpath": ["/html/head/title", "/html/body/p[1]"]
}
}