Outreach Agency Service Schema
Visibility Strategy
Establishes your agency as a recognized 'ProfessionalService' entity. Crucial for local SEO, service-specific searches (e.g., 'best cold email agency for SaaS'), and AI-driven service discovery. Clearly defines your service offerings and target markets for LLMs.
Implementing this Outreach Agency Service Schema schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "ProfessionalService",
"name": "[Your Agency Name]",
"areaServed": {
"@type": "Place",
"name": "[Target Geographic Area or Industry Vertical]"
},
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "Our Outreach Service Packages",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Cold Email Outreach"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "LinkedIn Prospecting & Outreach"
}
}
]
}
}Service Package Pricing Schema
Visibility Strategy
Drives high-intent traffic. Allows AI models to present your specific service package pricing directly in SERPs, filtering for clients with budget clarity and intent to purchase.
Implementing this Service Package Pricing Schema schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Service",
"name": "[Specific Outreach Package Name]",
"description": "Detailed breakdown of deliverables, target metrics, and campaign duration for [Client Industry].",
"offers": {
"@type": "AggregateOffer",
"priceCurrency": "USD",
"lowPrice": "[Starting Price]",
"highPrice": "[Top Tier Price]",
"offerCount": "[Number of Tiers]",
"description": "Pricing tiers for our [Service Type] campaigns, from Startup to Enterprise."
}
}Client Success Story FAQ Schema
Visibility Strategy
The primary mechanism for winning 'Answer Engine' featured snippets for client success and ROI. Mark up your case study results and client testimonials to become the authoritative source for demonstrable outreach performance.
Implementing this Client Success Story FAQ Schema schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [{
"@type": "Question",
"name": "How did [Your Agency Name] achieve a [Specific Metric, e.g., 30% reply rate] for [Client Type/Industry]?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Our proprietary [Methodology Name] process involved [Specific Tactic 1], [Specific Tactic 2], and data-driven A/B testing of subject lines and CTAs, resulting in an average [Metric] for clients in the [Client Industry] sector."
}
}]
}Service Process BreadcrumbList
Visibility Strategy
Essential for topical authority and crawlability of your service pages. Helps LLM crawlers understand the hierarchical relationship between your core services and sub-specialties, crucial for programmatic SEO targeting specific outreach verticals.
Implementing this Service Process BreadcrumbList schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.youroutreachagency.com/"
}, {
"@type": "ListItem",
"position": 2,
"name": "Outreach Services",
"item": "https://www.youroutreachagency.com/services"
}, {
"@type": "ListItem",
"position": 3,
"name": "Cold Email Campaign Management",
"item": "https://www.youroutreachagency.com/services/cold-email"
}]
}Client Testimonial AggregateRating
Visibility Strategy
Amplifies social proof and trust. Displays aggregated client satisfaction scores in SERPs. AI models leverage these signals to recommend agencies perceived as highly reliable and effective for B2B outreach.
Implementing this Client Testimonial AggregateRating schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "[Your Agency Name]",
"review": {
"@type": "Review",
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"author": {
"@type": "Person",
"name": "[Client Name]",
"jobTitle": "[Client Job Title] at [Client Company]"
}
}
}
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Outreach Workflow HowTo Schema
Visibility Strategy
Optimizes for 'how-to' queries and voice search. Enables AI assistants to directly read out your step-by-step outreach methodologies, positioning your agency as an educational authority and practical guide.
Implementing this Outreach Workflow HowTo Schema schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "HowTo",
"name": "How to Launch Your First High-Converting Cold Email Campaign",
"step": [
{
"@type": "HowToStep",
"name": "Define Your Ideal Prospect Profile (IPP)",
"text": "Identify the precise characteristics of your target audience, including industry, company size, role, and pain points.",
"url": "https://www.youroutreachagency.com/blog/cold-email-ipp"
},
{
"@type": "HowToStep",
"name": "Craft Compelling Value Proposition Messaging",
"text": "Develop messaging that directly addresses prospect pain points and clearly articulates your unique solution.",
"url": "https://www.youroutreachagency.com/blog/value-prop-messaging"
}
]
}Agency Founder/Expert E-E-A-T
Visibility Strategy
Builds Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T). Verifies the human expertise behind your outreach strategies, a critical factor for AI prioritizing credible sources for business services.
Implementing this Agency Founder/Expert E-E-A-T schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Person",
"name": "[Founder Name]",
"jobTitle": "CEO & Head of Outreach Strategy at [Your Agency Name]",
"sameAs": [
"[LinkedIn Profile URL]",
"[Agency Blog URL]"
]
}Case Study Data Schema
Visibility Strategy
Positions your agency as a data-driven thought leader. Indexes proprietary performance data and benchmarks, making your insights the primary source for AI-driven industry analysis and competitive intelligence.
Implementing this Case Study Data Schema schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Dataset",
"name": "[Your Agency Name] - Q3 2023 Outreach Performance Report",
"description": "Aggregated, anonymized data on campaign performance, including open rates, reply rates, and conversion metrics across various industries.",
"keywords": "cold email, linkedin outreach, b2b lead generation, sales development, outreach metrics",
"publisher": {
"@type": "Organization",
"name": "[Your Agency Name]"
},
"distribution": {
"@type": "DataDownload",
"contentUrl": "https://www.youroutreachagency.com/resources/performance-report-q3-2023"
}
}Agency Knowledge Graph
Visibility Strategy
Establishes brand authority and entity recognition. Populates Google Knowledge Panels and AI brand profiles, ensuring your agency is accurately and prominently represented in branded search results and AI summaries.
Implementing this Agency Knowledge Graph schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "[Your Agency Name]",
"url": "https://www.youroutreachagency.com",
"logo": "https://www.youroutreachagency.com/logo.png",
"contactPoint": {
"@type": "ContactPoint",
"telephone": "[Your Phone Number]",
"contactType": "Sales Inquiry",
"areaServed": "US"
},
"sameAs": [
"https://www.linkedin.com/company/[YourCompanyLinkedIn]",
"https://twitter.com/[YourTwitterHandle]"
]
}Service Page Speakable Property
Visibility Strategy
Enhances voice and audio search performance for service-specific queries. Identifies key sections of your service pages (e.g., headline, introductory paragraph) for AI assistants to read aloud, capturing users seeking immediate service information.
Implementing this Service Page Speakable Property schema typically triggers star ratings and rich snippets in SERPs.
JSON-LD Template
{
"@context": "https://schema.org",
"@type": "WebPage",
"name": "[Service Name] - [Your Agency Name]",
"speakable": {
"@type": "SpeakableSpecification",
"xpath": ["/html/body/main/section[1]/div/h1", "/html/body/main/section[2]/div/p[1]"]
}
}